In FUT, Marquee Matchups are a series of weekly SBCs that are based on coming real football matches which are globally or locally popular. Marquee Matchups SBCs offer rewards for completing each challenge as well as for the group.
Marquee Matchups are normally released on Thursdays and they are in two types of league matches or UEFA competitions. A Marque Matchup challenge requires you to submit a team of players based on that specific match.
Marquee Matchups challenges appeared in FIFA 17 Ultimate Team's SBCs for the first time.
Packs are normally rewarded for completing Marquee Matchups challenges and groups. The type and the value of Marquee Matchups rewards depend on the match that challenge is based on, where the more important teams and matches will have packs with higher value.